conventional and alternative metaphors / Mats Alvesson and Jörgen Sandberg Alvesson, Mats 1956- creator author. Sandberg, Jörgen author. text monographic eng

print

xiv, 194 pages ; 25 cm This book offers a unique solution to the shortage of more imaginative and engaging research by re-imagining the core elements of the research process. In contrast to existing methods, which mainly focus on standard ingredients in the research process, the metaphorical approach taken here offers a more varied and comprehensive platform for producing novel, influential and relevant research. The set of guiding principles suggested in the book provides researchers with the resources to break away from existing conventions and templates for conducting and writing research. Re-imagining the Research Process: Conventional and Alternative Metaphors is suitable for upper-undergraduate and postgraduate students and researchers interested in challenging traditional views of the research process. -- Conventions and templates: a straitjacket for innovative research -- Metaphors -- Reflexivity -- Reflexivity and metaphors in combination -- Metaphorizing the grounding elements of RP -- Metaphorizing the framing elements of RP -- Metaphorizing the processing elements of RP -- Metaphorizing the delivering elements of RP -- Proposing a kaleidoscopic of RP metaphors -- Illustrating the kaleidoscope of RP metaphors -- Generating more interesting research through metaphorical reflexivity. Includes bibliographical references (pages 174-188) and index. Research Recherche research (function) Research H 62 Alv 152973214X 9781529732146 1529732158 9781529732153 2021932853 YDX 231101 20231101110314.0 21904642 eng